Insights, strategies, and trends to fuel your digital growth.
Email Marketing
Use email to promote events and maximize registration rates.
Krishnendu Karmakar
Social Media
Build content pillars that ensure variety, consistency, and strategic alignment.
Krishnendu Karmakar
Email Marketing
Design win-back campaigns that recover customers who've stopped buying.
Krishnendu Karmakar
Content Marketing
Create content for every stage of the buyer journey.
Krishnendu Karmakar
Email Marketing
Create B2B email programs that move prospects through long sales cycles.
Krishnendu Karmakar
Email Marketing
How AI-powered send time optimization works, how to implement it, and when it makes a meaningful difference vs fixed send times.
Krishnendu Karmakar
Content Marketing
Optimize existing blog posts for search rankings and conversion.
Krishnendu Karmakar
SEO
How GA4 replaces Goals with Events and Conversions — setup guide, key conversion event types, and syncing conversion data with Search Console.
Krishnendu Karmakar
SEO
Find and reclaim links you've lost or never received credit for.
Krishnendu Karmakar
Email Marketing
How to use email subscriber lists for cross-channel retargeting — custom audiences on Meta, LinkedIn Matched Audiences, and Google Customer Match.
Krishnendu Karmakar
PPC
Tools and techniques for monitoring competitor paid ad creatives — Google Ad Transparency Center, Meta Ad Library, SpyFu, and Semrush.
Krishnendu Karmakar
Social Media
Conduct a thorough social media audit to identify strengths and opportunities.
Krishnendu Karmakar
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